‘No enterprise can fully succeed without a true understanding of human behavior’ is a quote from ‘Trust’, the fiction Pulitzer Prize Winner of 2023 (my current Summer read).

I immediately highlighted the line in my kindle. Understanding human behaviour, both others and our own, is a persistent coaching theme. As I learned when I started out in my career, getting things done is the easy bit. Getting things done alongside others is the challenge!

We’ve all heard that we must ‘work’ at a marriage but I believe we need to work at and on all our relationships. If we want to understand others, we need to counteract our species unique ability to make up stories and elicit fact instead.